Our research centered on understanding the brand attributes, and translating this into practical designs including di-lines and packaging box.

The XEDO Packaging will be used for the various range of XEDO product brands. The packaging will come in one defined form with various variance based on the category of product (Presidential, Love, Classic, Sport, Chill). The packaging box will be the first point of touch with XEDO Brand and her customers and so should be representation of what the brand. The Box will have two components
– The Main Packaging Cover
– The Inner enclosed holder